{"id":9646,"date":"2022-01-11T20:50:00","date_gmt":"2022-01-11T13:50:00","guid":{"rendered":"https:\/\/mediabuffet.co\/?p=9646"},"modified":"2023-04-15T20:55:04","modified_gmt":"2023-04-15T13:55:04","slug":"internal-link-dalam-seo-bangun-struktur-website-kamu-sekarang","status":"publish","type":"post","link":"https:\/\/mediabuffet.co\/id\/education\/internal-link-dalam-seo-bangun-struktur-website-kamu-sekarang\/","title":{"rendered":"Internal Link dalam SEO: Bangun Struktur Website Kamu Sekarang!"},"content":{"rendered":"<p id=\"viewer-2538g\">Kalau lagi bahas SEO yang menjadi salah satu bagian dari <a href=\"https:\/\/mediabuffet.co\/id\/post\/mengenal-digital-marketing-dan-jenis-jenisnya\/\"><u>digital marketing<\/u><\/a>, lidah rasanya gatel ya kalau belum ngebahas \u201c<em>internal link<\/em>\u201d. <em>Internal link <\/em>sebenarnya hanya salah satu dari sekian pondasi yang melengkapi struktur <em>website<\/em> secara menyeluruh. Tapi dengan penerapan yang konsisten dan tidak mengabaikan teknik SEO lainnya, <em>internal link<\/em> ini bisa sangat membantu <em>website <\/em>melejit ke halaman pertama Google.<\/p>\n\n\n\n<p id=\"viewer-8pev2\">Sebenarnya <em>internal link <\/em>tuh buat apa sih? Apa dampaknya buat website? Kali ini PR Agency Jakarta, Media Buffet PR akan menjelaskan pemahaman mendasar dari <em>internal linking<\/em>, dari definisi, tujuan, hingga perbedaannya dengan <em>external link<\/em>. Siapin kopinya yuk, bahasan teknis begini suka bikin kepala nyeri soalnya.<\/p>\n\n\n\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">Daftar Isi:<\/p><ul class=\"toc_list\"><li><a href=\"#Pengertian_dan_Praktik_Sederhana_Internal_Link\"><span class=\"toc_number toc_depth_1\">1<\/span> Pengertian dan Praktik Sederhana Internal Link<\/a><ul><li><a href=\"#Apa_Dampaknya_Bagi_Website\"><span class=\"toc_number toc_depth_2\">1.1<\/span> Apa Dampaknya Bagi Website?<\/a><\/li><li><a href=\"#Perbedaannya_dengan_External_Link\"><span class=\"toc_number toc_depth_2\">1.2<\/span> Perbedaannya dengan External Link<\/a><\/li><\/ul><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\" id=\"viewer-26krv\"><span id=\"Pengertian_dan_Praktik_Sederhana_Internal_Link\"><strong>Pengertian dan Praktik Sederhana <em>Internal Link<\/em><\/strong><\/span><\/h2>\n\n\n\n<p id=\"viewer-c66nv\">Secara definisi, <em>internal link <\/em>atau tautan internal adalah tautan yang mengarahkan satu halaman ke halaman lainnya dalam <em>website <\/em>yang sama. Contohnya, semisal kamu ngerasa bahasan <em>internal link <\/em>ini terlalu rumit, kamu bisa <em>back to basic <\/em>dengan memahami dulu <a href=\"https:\/\/mediabuffet.co\/id\/post\/kenalan-yuk-dengan-seo\/\"><u>apa itu SEO<\/u><\/a>. Nah kalau kamu bisa ngeklik bagian \u201capa itu SEO\u201d di kalimat sebelumnya dan tautan itu mengarah ke artikel blog lain di <em>website <\/em>Media Buffet PR, itu namanya <em>internal link<\/em>.<\/p>\n\n\n\n<p id=\"viewer-cigf8\">Melihat contoh di atas, \u201capa itu SEO\u201d berperan sebagai <em>anchor text <\/em>atau kata yang berisikan tautan. Agar <em>internal link<\/em> dapat berfungsi semestinya, pastikan <em>anchor text <\/em>mengandung kata-kata yang relevan dengan tautan yang ingin kamu arahkan.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"viewer-u9o1\"><span id=\"Apa_Dampaknya_Bagi_Website\"><strong>Apa Dampaknya Bagi <em>Website<\/em>?<\/strong><\/span><\/h3>\n\n\n\n<p id=\"viewer-fki7i\">Jawaban dari pertanyaan ala dosen kampus ini cukup sederhana kok. Subjek yang terdampak dari adanya <em>internal link <\/em>ini ada dua, yaitu mesin pencari dan <em>user <\/em>dari <em>website <\/em>itu sendiri. Untuk mesin pencari (dalam konteks ini Google), <em>internal link <\/em>dapat membantu Google memahami <em>site structure <\/em>kamu.<\/p>\n\n\n\n<p id=\"viewer-119v9\">Dengan banyaknya tautan yang terkoneksi dan relevan antara satu dengan lainnya, <em>site structure <\/em>akan menjadi lebih rapi. Dampaknya, akan lebih mudah bagi Google untuk melakukan <em>Crawling <\/em>dan <em>Indexing <\/em>terhadap setiap tautan yang ada dalam <em>website<\/em>. Oiya, jangan lupa bikin <em>cornerstone content <\/em>atau konten pilar ya, karena <em>internal link <\/em>juga dapat membantu Google menentukan halaman atau konten mana yang paling penting di <em>website <\/em>kamu. Seperti jaring laba-laba, <em>cornerstone content <\/em>ini akan menjadi inti dari jaringan <em>internal link <\/em>yang kamu buat.<\/p>\n\n\n\n<p id=\"viewer-bnept\">Kalau dari sisi <em>user<\/em> atau pengguna, <em>internal link <\/em>akan sangat membantu <em>user <\/em>untuk mengarungi <em>website <\/em>kamu dengan lebih mudah, karena setiap konten yang relevan selalu terhubung dalam jaringan <em>internal link ini<\/em>.<\/p>\n\n\n\n<p id=\"viewer-32pp\">Jadi selain berdampak pada performa SEO pada <em>website<\/em>, <em>internal link <\/em>juga bisa berperan untuk mengembangkan <em>User Experience <\/em>(UX).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"viewer-98bok\"><span id=\"Perbedaannya_dengan_External_Link\"><strong>Perbedaannya dengan <em>External Link<\/em><\/strong><\/span><\/h3>\n\n\n\n<p id=\"viewer-72rg8\">Kalau <em>internal link<\/em> mengarahkan satu halaman ke halaman lainnya di <em>website <\/em>yang sama, <em>external link <\/em>juga mengarahkan, tapi dengan tautan ke <em>website <\/em>yang berbeda. Dampak yang dihasilkan juga berbeda, karena <em>external link <\/em>hanya akan bermanfaat bagi halaman yang dituju dari tautan yang disematkan, dan tidak begitu berdampak terhadap halaman asalnya.<\/p>\n\n\n\n<p id=\"viewer-eb98d\">Tapi bukan berarti <em>external link <\/em>ini ga penting ya. <em>External link <\/em>tetap perlu untuk meningkatkan kredibilitas informasi dalam penulisan kamu, terutama kalau kamu menulis sesuatu yang bersifat edukatif.<\/p>\n\n\n\n<p id=\"viewer-dff48\">Kalau untuk <em>website<\/em>, <em>external link <\/em>akan lebih berdampak baik bagi kamu kalau datangnya dari <em>website <\/em>lain yang mengarah ke <em>website <\/em>kamu, bukan sebaliknya. Karena Google akan menganggap <em>website <\/em>kamu memiliki kualitas konten yang bagus setelah beberapa kali dijadikan referensi oleh <em>website <\/em>lain.<\/p>\n\n\n\n<p id=\"viewer-54vv0\">Itulah penjelasan singkat dan mendasar mengenai <em>internal link <\/em>serta dampaknya bagi <em>website <\/em>dan SEO. Gimana, udah paham kan? Jangan nyerah dulu, karena pembahasan mengenai <em>internal link <\/em>ini sebenarnya masih bisa digali lagi. Sebelum nyebur lebih dalam, jangan lupa dibarengi praktik ya, belajar teori doang ga cukup!<\/p>\n\n\n\n<p id=\"viewer-464qj\"><strong>Sumber :<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.niagahoster.co.id\/blog\/internal-link\/\">https:\/\/www.niagahoster.co.id\/blog\/internal-link\/<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.republika.co.id\/berita\/qjz5e58217000\/apa-itu-internal-linking-seo\">https:\/\/www.republika.co.id\/berita\/qjz5e58217000\/apa-itu-internal-linking-seo<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-seo-chatter wp-block-embed-seo-chatter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"TWiDc5eyZR\"><a href=\"https:\/\/seochatter.com\/internal-vs-external-links-difference\/\">Internal vs External Links: What Are the Differences?<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Internal vs External Links: What Are the Differences?&#8221; &#8212; SEO Chatter\" src=\"https:\/\/seochatter.com\/internal-vs-external-links-difference\/embed\/#?secret=HiJKYnmXok#?secret=TWiDc5eyZR\" data-secret=\"TWiDc5eyZR\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>","protected":false},"excerpt":{"rendered":"<p>Kalau lagi bahas SEO yang menjadi salah satu bagian dari digital marketing, lidah rasanya gatel ya kalau belum ngebahas \u201cinternal [&hellip;]<\/p>","protected":false},"author":1,"featured_media":9647,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[117],"tags":[],"class_list":["post-9646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v20.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Internal Link dalam SEO: Bangun Struktur Website Kamu Sekarang! 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